Five from Hive – Briefing your Designer

Five from Hive – Briefing your Designer

Writing a great design brief – better value all round! The first question to ask is “what IS a great design brief” – and the answer to that, as ever, depends on context! From my perspective, as the owner of a design company, my perfect brief would be as follows: “I’d...
Five from Hive – Briefing your Designer

Five from Hive – File types

So you’ve briefed your new designer, you have your brand guidelines, there’s nothing standing between you and the deadline. Or is there? “Can you send me your logo?” the designer asks. You send him the one you’ve got in your email signature. “That’s low resolution –...